Best Practices for Window Cleaners

Real-world tips for running a successful window cleaning business

Time-Saving Strategies

Batch Your Admin Work

Time Saver

Don't do invoicing after every job. Set aside 30 minutes at the end of each day to batch all your admin tasks: invoicing, quote follow-ups, and scheduling for the next day.

Time saved: 5-10 hours per week

Use Route Optimization Religiously

Time Saver

Sergio's route optimization can save significant drive time when used consistently:

  • Average savings: 45 minutes per day
  • Fuel savings: 15-20% reduction
  • Extra jobs: 1-2 more jobs per day possible

Tip: Run route optimization the night before for best results.

Enable Customer Self-Service

Time Saver

Let customers help themselves through the customer portal:

Accept quotes without phone calls

Pay invoices 24/7 online

View upcoming appointments

Create Templates for Everything

Time Saver

Set up templates for common scenarios:

  • Standard residential exterior cleaning quote
  • Commercial storefront maintenance package
  • Post-construction cleanup estimate
  • Seasonal gutter cleaning add-on

Result: Create quotes in 2 minutes instead of 15.

Cash Flow Optimization

Collect Payment on Job Completion

Cash Flow

The #1 cash flow killer is delayed invoicing. With Sergio mobile, you can:

Don't do this:

Wait until you get home to send invoices. Customers forget and payments get delayed.

Do this instead:

Create and send the invoice from your phone before you leave the property.

Pro tip: Enable the 'Mark as Paid' button for cash and check payments on-site.

Encourage ACH Payments

Cash Flow

ACH payments cost you less in processing fees. For commercial clients with recurring service:

Invoice AmountCard Fee (2.9%)ACH FeeYou Save
$1,000$29.30$5.00$24.30
$2,500$72.80$5.00$67.80

Consider offering a small discount for ACH to encourage adoption.

Set Up Recurring Billing

Cash Flow

For regular customers, set up automatic recurring invoices:

  • Predictable income: Know what's coming each month
  • Less admin: Invoices create and send automatically
  • Better retention: Customers stay longer with automatic billing

Offer Prepay Discounts

Cash Flow

Get cash upfront by offering annual prepay discounts:

Example: "Pay for 4 quarterly cleanings upfront, get 10% off"

Customer pays $540 instead of $600. You get $540 now instead of $150 four times.

This works especially well for residential maintenance plans.

Smart Scheduling

Schedule Geographically

Scheduling

Group jobs by area to minimize drive time:

Bad Schedule:

  • 9am - Downtown
  • 11am - Suburbs (20 min drive)
  • 1pm - Downtown again (20 min back)

= 40 min wasted driving

Good Schedule:

  • 9am - Downtown Job 1
  • 10:30am - Downtown Job 2
  • 12pm - Downtown Job 3

= All jobs in same area

Sergio's route optimization handles this automatically!

Build in Weather Buffers

Scheduling

Leave Friday afternoon open for weather makeup days:

  • Monday-Thursday: Schedule at full capacity
  • Friday afternoon: Keep light or open for reschedules

This reduces customer complaints about delays and shows you're reliable.

Lock in Recurring Customers First

Scheduling

When building your monthly schedule, start with recurring customers. They should get priority time slots because they provide predictable income.

Why: A recurring customer scheduling for the same day each month is worth more than a one-time customer.

Use Weather Alerts

Scheduling

Sergio shows 14-day weather forecasts on your calendar. Use this to:

  1. Check the week ahead every Sunday
  2. Proactively reschedule if rain is forecast
  3. Text customers before they call you
  4. Offer alternative dates immediately

Customer Retention

Send Thank-You Messages

Retention

A simple thank-you after the first job goes a long way:

"Thanks for choosing [Your Company] for your window cleaning! We hope you love the results. If you have any questions, just reply to this text."

Result: Higher review rates and more referrals.

Ask for Reviews at the Right Time

Retention

The best time to ask for a review is immediately after completing a job well. With Sergio:

  • Automatic review request emails can be sent after job completion
  • Include a direct link to your Google Business page
  • Time it for 2-4 hours after job completion

Pro tip: Don't ask for reviews on difficult jobs or new customers. Wait until they've had 2-3 great experiences.

Create Loyalty Programs

Retention

Reward long-term customers to reduce churn:

Every 5th cleaning free (for residential customers)

Referral bonus: $25 credit for each new customer referred

Track these with tags in Sergio's customer records.

Send Seasonal Reminders

Retention

Set up automatic reminders for seasonal services:

  • March: "Spring is coming! Time to schedule your post-winter window cleaning."
  • October: "Get your windows sparkling before the holidays!"
  • June: "Summer pollen season - time for a mid-year cleaning?"

Seasonal Planning

Understand Your Business Cycles

Planning

Most window cleaning businesses follow predictable cycles:

Peak Season (March-October)

  • Focus on customer acquisition
  • Book recurring customers early
  • Hire seasonal help if needed

Slow Season (November-February)

  • Offer interior-only cleaning packages
  • Focus on commercial clients (they clean year-round)
  • Use time for marketing and planning

Balance Commercial & Residential

Planning

Commercial clients provide stability during slow residential seasons:

  • Storefronts: Weekly or bi-weekly, year-round
  • Office buildings: Quarterly or monthly, year-round
  • Restaurants: Weekly, year-round

Goal: 40-50% of revenue from commercial for steady income.

Winter Equipment Prep

Planning

Use slow months to prepare for the next season:

  • Service and repair all equipment
  • Stock up on supplies at off-season prices
  • Replace worn squeegees, scrapers, and poles

Nothing worse than equipment breaking during your busiest month!

Growth Strategies

Focus on Customer Lifetime Value

Growth

A customer who gets quarterly cleaning for 5 years is worth 20x more than a one-time customer. Invest in retention:

Strategy:

  • Convert one-time to recurring (offer maintenance discounts)
  • Upsell additional services (gutters, pressure washing)
  • Ask for referrals from happy customers

Marketing That Works

Growth

Based on what successful window cleaners report:

  • Google Ads: Expensive but immediate results
  • Door hangers: Leave at neighbors after completing a visible job
  • Vehicle wraps: Long-term brand building while you work
  • Referral programs: Highest quality leads, lowest cost

Know When to Hire

Growth

Signs you're ready for your first employee:

Turning away work regularly

Working 60+ hour weeks

Revenue consistently $8,000+/month

Have 3+ months expenses saved

Warning: Don't hire during slow season. Wait until you have proven demand.

Have Questions About Growing Your Business?

Our team includes window cleaning veterans who can help with advice specific to your situation.

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